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How to Take Control of Your Google My Business Listing

Have you noticed how many business owners have mentioned My Business on Google? This is because, in today's highly competitive online environment, having a Google My Business listing is essential. Customers are used to finding you simply by typing your business name into the search bar Google now wants complete control over how customers find local businesses. As a result, everything you thought you knew about SEO is out of date. Fortunately, I'm here to help you take back control of your GMB list and show you how to edit it like an expert.

How to Take Control of Your Google My Business Listing

Add a business title to your listing

Add the company name to your list.

To help customers understand what your company is about, enter a business address into your Google listing. The name you enter will appear on your Google My Business page next to your address in Google Maps and search results.

Including a business, address can increase the number of people clicking on your listing, which leads to more bookings or visits.

Anyone with access can update the business address for their listing.

Before you begin:

  1. Check to see if your listing is confirmed. You cannot add a title until your site has been verified.
  2. Make sure you are using the latest version of the mobile app. If automatic updates are not enabled on your device, go to the Play Store and search for updates there.

Create a descriptive, accurate business description

You will need to update your Google My Business listing to make changes to your company information on Google Maps. This can be done using either the Google My Business website or the Google My Business app.

Add high-quality photos

Include high-resolution images Upload quality images if you have a Google My Business listing image if you have one.

You must be the legal owner of the company. Find out more about business verification.

  1. direction
  2. Sign in to your Google My Business account.
  3. Select the list you want to manage.
  4. Select Pictures from the dropdown list.
  5. Select the type of photo you want to send by clicking Add photos (profile photo, logo, cover photo, or additional photos).

The cover photo is used as a background for your profile picture and business name and appears at the top of your profile page. In search results, your logo appears next to your company name and on your profile page next to your cover photo. In Google Maps, your profile picture appears as a circle with either your logo or a picture of you. Use images with a minimum width and height of 720 pixels ( 720 pixels by 720 pixels ).

Claim and verify your listing

Claiming a Google My Business Listing

Claim and validate your Google My Business listing to improve your company's visibility on Google Search, Maps, and other Google properties. Learn how to get access to an unclaimed listing if you already have one in My Business. Google Play "You don't control it.

Step 1: Find your listing

The first step is to search for your business in the search results and verify it. You may need to create a new listing if your business does not appear in search results or on Google Maps.

Step 2: Verify your listing

You will be asked to verify that you have permission to manage the business information that appears on Google when you request a listing. You can validate your list in several different ways.

Step 3: Update information about your business

When you request a listing, you must confirm that you have the authority to manage the business information displayed on Google. You can validate your list in several ways:

  • (The address listed in the search results may vary somewhat)
  • Contact information
  • Work hours 
  • Pictures
  • Description

Link to the appropriate website

Tired of seeing an old photo on your Google My Business page?

Here's how to edit it:

  1. Log in to your business.google.com account first. If you operate multiple websites, make sure you select the relevant account.
  2. Click on “Data” from the left menu. You will see a panel with editable data, including your company name, address, phone number, and website. To make changes, click on edit.
  3. Click Apply once you are done with all your changes."
  4. By peeking at the top of the screen under Pending Updates, you can see when Google will evaluate your updates. Any improvements waiting for Google approval will be highlighted in red.

Add posts to your listing

Follow the instructions below to add content to your Google My Business listing:

  1. Confirm that you're using the card offer in Google My Business by logging in.
  2. Select the site you want to run. If you have multiple sites, select the site you want to manage.
  3. From the left menu, select Posts.
  4. Click Write a post, then select one of the options below:
    1. Offer:  Share the information in a time-limited offer managed by your company.
    2. Event: Create an event, such as an open house or a quick sale, that customers can attend in person at your business location(s).
    3. Product: Include photos and descriptions of products available for purchase in your store(s).

It is important to edit your google my business listing

It's critical that your Google My Business listing is up-to-date, accurate, and comprehensive. This will help people find you when they search for items or services that you offer.

Follow these procedures to make changes to your listing in Google My Business:

  • Access your account on https://business.google.com/
  • On the right side of the screen, click on your company name, followed by “Information”.
  • You can change your business information on this page, such as your contact information, address, and opening hours. You can also upload photos by selecting Photos from the left menu.

The suggestions are well organized and easy to implement and will help you get the most out of your Google My Business page. While it's tempting to dismiss Google My Business as a pointless service, a strong GMB is essential for local businesses looking to rank higher in search results. The more information and images you have in GMB, the more likely potential customers are to find you. Whether you are just starting out or have a page already set up, these pointers will help you get the most out of your business directory profile.